Klorane Anti-Yellowing Neutralizing & Revitalizing Shampoo is a shampoo formulated with organic centaury floral water and enriched with violet pigments. It actively neutralizes yellowing in white, gray, and platinum blonde hair and restores vibrancy to its color.
Klorane Anti-Yellowing Shampoo is a color-enhancing shampoo: its cleansing base is enriched with violet pigments and organic centaurea floral water, derived from the blue field flower also known as cornflower. The principle is optical, not chemical. Purple is the opposite color of yellow on the color wheel: when applied to the surface of the hair shaft, it visually neutralizes the yellow cast that white, gray, and very light blonde hair tends to take on.
Applied to wet hair and left on for two to three minutes, it actively neutralizes the yellowing of white, gray, and platinum blonde hair. The pigment deposit coats the hair with subtle cool tones: the hair doesn’t change color; it loses the warm undertone that made it look dull and yellowed. This coating remains on the surface and fades with subsequent washes, which is why a tone-enhancing shampoo is meant for regular use rather than as a treatment.
The second benefit comes from the wash itself. The formula combines gentle surfactants derived from coconut and sugar, which gently cleanse hair that is often weakened by age or lightening, and restore the vibrancy of blonde and gray hair. In a self-assessment study involving 67 users over 21 days—with at least one wash per week—78% reported beautiful silvery highlights and 93% reported radiant hair.
Yellowing never occurs all at once: it first appears on the mid-lengths and ends, where the hair shaft is most porous, and it accelerates with sun exposure, chlorinated pool water, heat styling tools, and smoking. This shampoo is therefore ideal for naturally white hair as well as for bleached and highlighted hair, whose porosity causes yellow pigments to set faster than in the rest of the hair.
Shampoo rinses away some of what it deposits. For this reason, we recommend the Klorane Anti-Yellowing Conditioner, which delivers a second dose of pigments after rinsing and smooths the hair cuticle. A sealed cuticle is less porous, so it’s less likely to develop yellow tones between washes.
Directions for Use
Lather onto wet hair, then leave on for 2 to 3 minutes. Rinse.
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Precautions
Ingredients
Water (Aqua)*, Decyl Glucoside*, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Disodium Cocoamphodiacetate, Acrylates Copolymer, Centaurea Cyanus Flower Water*, Butylene Glycol*, Caprylyl Glycol, Ceteareth-60 Myristyl Glycol, Citric Acid*, Coco-Glucoside*, Coconut Acid*, Ext. Violet 2 (CI 60730), Fragrance (Parfum), Glyceryl Oleate*, Glycol Stearate*, Hydrogenated Vegetable Glycerides Citrate*, Laureth-3, Maleic Acid, Polyquaternium-22, Sodium Benzoate, Sodium Chloride, Sodium Hydroxide*, Tocopherol*, Trisodium Ethylenediamine Disuccinate.
* Ingredient of natural origin. The list of ingredients may be subject to change: we recommend checking the list on the packaging of the product you purchased.
Packaging
200 ml bottle or 400 ml bottle. Use within 12 months of opening.
The disappointment often associated with purple shampoos almost always stems from the processing time, never from the product itself. Two to three minutes is a short time, and this is intentional: fine white hair or a freshly lightened strand absorbs the pigment much faster than dense gray hair. For your first bottle, we recommend sticking to two minutes, checking the results once your hair is dry, and then adjusting as needed. A slightly too-cool undertone isn’t permanent: it washes out in one or two washes with a gentle shampoo. Conversely, leaving it on for ten minutes “to make it work better” is the only way to end up with that gray-mauve shade that nobody wants. One last useful tip: rinse out the shower right away, as the pigments cling to the grout and porous surfaces.
As for long-term care, a highlight shampoo is meant for maintenance, not as a treatment. Use it as often as needed; in practice, most hair types stabilize after one anti-yellowing wash followed by one or two washes with a mild shampoo: if the yellowing returns, repeat the process—balance is usually achieved in three or four weeks. It is also a cosmetic product, and that sets its limits: it affects the perceived color of the hair shaft only while it is being used; it does not alter the hair as it grows back. Two situations fall outside its scope and are worth noting: a scalp that is persistently itchy, flaky, or red, and sudden or localized yellowing in hair that had previously been stable. The color deposited by a color-enhancing shampoo makes these signs harder to detect, which is why it’s important to consult a professional before continuing.
Can I use Klorane Anti-Yellowing Shampoo every time I wash my hair?
There’s no reason not to: this shampoo can be used as often as needed. The key factor isn’t frequency but how long you leave it on: two to three minutes, no more. For very light or very porous hair, it’s best to alternate with a gentle shampoo to see how the hair reacts.
Should I be concerned about a purple tint with Klorane Anti-Yellowing Shampoo?
The risk exists only if the processing time is exceeded on very porous hair. The deposit remains superficial and can be removed in one or two washes with a mild shampoo; no correction by a hairstylist is necessary. Testing on a small, inconspicuous strand before your first full use will clear up any doubts.
Can I use Klorane Anti-Yellowing Shampoo on highlighted or colored hair?
Yes, and it’s actually most effective on highlights and cool blondes, which tend to turn yellow quickly. On golden or coppery blonde hair, however, the purple pigment also tones down the warm highlights that were intentionally created at the salon: it’s best to avoid it or space out uses significantly.
Can I use Klorane Anti-Yellowing Shampoo if I have a sensitive scalp?
The cleansing base is formulated for good tolerance, but the two sizes are not identical. The 200-ml bottle contains amyl salicylate, a fragrance allergen that must be listed on the label, and sodium lauryl sulfate; the 400-ml bottle contains neither. If you have a reactive scalp or a known allergy to salicylates, it’s worth checking the ingredient list for the size you choose before purchasing.
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