On Soin et Nature, discover Mustela, the iconic French brand dedicated to care for babies, children, and expectant mothers, offering a complete line of products formulated to be gentle on sensitive skin from birth. From gentle cleansers to moisturizers, sunscreens, and maternity products, Mustela is committed to supporting every stage of family life with safe, effective solutions tailored to all skin types.
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Since its founding in 1950, Mustela has established itself as a pioneer in the world of skincare for babies, children, and expectant mothers. This success is based on a simple yet essential vision: to offer natural, safe skincare products tailored to the specific needs of even the most sensitive skin. This mission, championed by Laboratoires Expanscience, is now recognized worldwide.
The story began when Paul Berthomé, a visionary and entrepreneur, teamed up with pharmacist Claude Guillon to develop the very first baby cleansing milk. At a time when baby care products were scarce and often harsh on infants’ delicate skin, this innovation marked a turning point by offering a gentle, effective product that was kind to little ones’ skin. This initial success paved the way for a complete line of products that, generation after generation, have become staples for families.
Mustela is, above all, a family-owned and independent brand. Still owned by the founder’s family, the company was built on solid values: excellence, innovation, and responsibility. In 70 years, these principles have never changed. On the contrary, they have enabled Mustela to stand out with products that combine natural ingredients, safety, and environmental responsibility.
The brand’s commitment extends far beyond skincare products. By integrating ethical and sustainable practices throughout its entire process—from research to production—Mustela is committed to a responsible approach. For example, key ingredients, such as avocado perseose, are sourced from sustainable supply chains, ensuring ethical sourcing that respects biodiversity. Since 2011, Mustela has been a member of the Union for Ethical Biotrade (UEBT), an organization that promotes trade practices respectful of natural resources and local communities.
At the same time, the brand is pursuing an ambitious policy to reduce its environmental footprint. This includes a significant reduction in energy consumption at its production sites, the use of green electricity since 2018, and an eco-design strategy for its packaging. The bottles and cases are recyclable, materials are lightweight to minimize waste, and initiatives such as refillable bottles have been introduced to encourage responsible consumption.
What truly sets Mustela apart is its ability to offer skincare products perfectly tailored to the specific needs of delicate skin, while ensuring safe and natural formulations. The brand’s products contain an average of 95% naturally derived ingredients, with an even higher percentage in certain lines, such as those for very sensitive or atopic skin.
Mustela products are developed through a rigorous process:
Thanks to these commitments, Mustela has become a trusted brand for parents and healthcare professionals. Used in more than 2,000 maternity wards worldwide, the brand’s products are synonymous with safety and effectiveness from birth.
Mustela does more than just care for delicate skin; it also works to protect the planet. In 2018, the brand earned B Corp certification, an internationally recognized label that recognizes companies making a positive impact on society and the environment.
Among its most notable initiatives:
Finally, Mustela adopts a circular approach to reduce its environmental impact. The cardboard boxes used in production are reused for shipping orders, and refillable bottles available at pharmacies offer an eco-friendly alternative to traditional packaging.
To meet the diverse needs of parents and families, Mustela offers comprehensive skincare lines tailored to every stage of life:
Buying Mustela online is much more than just a purchase. You’ll enjoy a convenient, fast, and cost-effective experience, all while accessing the entire product line from the comfort of your home.
Here are a few concrete benefits:
Plus, shopping online is an easy way to stay up-to-date on Mustela’s latest releases and get a sneak peek at innovative products.
With its unparalleled expertise, safe and natural products, and commitment to a sustainable future, Mustela is much more than a brand—it’s a true ally for all families. Each product reflects unique expertise, advanced scientific research, and a deep respect for the skin and the environment.
When you choose a Mustela product, you’re choosing quality, safety, and trust. So why wait? Explore the Mustela line online today and give your family the best care they deserve.
