For over 60 years, Sensodyne has set the standard in the treatment of tooth sensitivity. The story began in 1961 with the launch of the very first strontium chloride desensitizing toothpaste, a scientific innovation that has enabled many people to rediscover the pleasure of eating and drinking without pain. By directly targeting the dentinal tubules, this compound blocked the painful signals transmitted to the dental nerve. It was a minor revolution.
But the brand didn't stop there. A few years later, Sensodyne developed a formula enriched with potassium nitrate, capable of creating soothing protection around the nerve. The result: a significant reduction in painful sensations when consuming hot, cold or sweet foods. This breakthrough is clinically proven, and above all, it changes daily life.
In 2010, Sensodyne launches Répare & Protège, a toothpaste with active dentin repair technology thanks to Novamin. It's a concrete response for people who suffer from chronic dental pain on a daily basis. Sensodyne becomes much more than a toothpaste brand: it becomes a personalized care partner, supported by healthcare professionals.
Today, Sensodyne is part of the Haleon group, alongside iconic brands such as Voltaren, Advil and Prorhinel. Its mission remains unchanged: to offer effective, technologically advanced and clinically proven care to protect sensitive teeth. With a worldwide presence and millions of convinced users, Sensodyne is both the most recommended brand by dentists and the best-selling brand for sensitive teeth.
But beyond performance, Sensodyne laboratories are guided by a true philosophy of care. They work closely with dentists, orthodontists and researchers to develop formulas adapted to all types of sensitivity, whether dental or gum-related. Each product is designed to restore its user's quality of life.
In short, Sensodyne is a brand born of research, nurtured by innovation, supported by the confidence of healthcare professionals, and above all, focused on the real relief of your oral pain. A brand that listens, understands and acts for your lasting dental well-being.
Having sensitive teeth is not a trivial matter. It means living with constant pain, often unpredictable, and sometimes very disabling. A simple glass of iced water or a hot cup of tea can become a real ordeal. That's where Sensodyne comes in.
The brand goes straight to the root of the problem: exposed dentine. When enamel is damaged or gums recede, dentine tubules are exposed, leaving nerves at the mercy of external stimuli. The result: a brief but intense sharp pain that affects the comfort of life.
Sensodyne toothpastes are designed to desensitize nerve endings, form a protective barrier around nerves and strengthen enamel, thanks to a combination of targeted active ingredients such as sodium fluoride, potassium nitrate and Novamin. In short, every brushing becomes a treatment.
The formulas also act against bacterial plaque and prevent the appearance of cavities. Better still, certain products have been developed to protect sensitive gums, an often overlooked but very common problem. With Sensodyne, you no longer have to choose between relief and prevention: everything is integrated into a single routine.
Sensodyne is the perfect ally for those who want to take back control of their oral health, without compromising efficiency or comfort. And without ever neglecting the pleasure of fresh breath and pleasant brushing. Because taking care of your mouth should never be a constraint.
Here's an overview of the Sensodyne brand's flagship products, each designed for a specific use, always with the aim of relieving, protecting and repairing:
Sensodyne's strength lies not only in its wide range of products, but also in its constant drive for innovation, its solid medical roots and its deep commitment to your dental comfort. It's a brand that knows that oral well-being is essential to quality of life. And we do everything we can to help you maintain it.
Whether you suffer from acute pain, sensitive gums, recurrent cavities or are simply looking for a more sensitive oral care routine, there's a Sensodyne product for you. With clinically proven formulas, advanced repair technologies, and products suitable for the whole family, Sensodyne embodies confidence, performance, and above all, relief.
Sensodyne accompanies you, day after day, every time you brush, with care that's as soothing as it iseffective. Because a good meal, an iced dessert or a hot cup of coffee should never be synonymous with pain.
