Discover Neutrogena on Soin et Nature, a leading dermatological brand that combines scientific innovation with gentle skincare to meet the needs of dry, sensitive, and damaged skin. Inspired by Norwegian precision, Neutrogena products offer intense hydration, deep repair, and long-lasting comfort for everyday use.
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In the 1930s, Manny Stolaroff, a visionary entrepreneur from Los Angeles, entered the cosmetics industry. He began by producing lipsticks and brushes for the luxury brands of the time. But Manny wasn’t just a manufacturer—he was an explorer at heart, always on the hunt for innovation. During a trip to Europe, he discovered a revolutionary soap developed by a Belgian chemist. This soap—non-alkaline and incredibly gentle—caught his attention. Recognizing its potential, Manny purchased the distribution rights for the United States and named it Neutrogena.
In the 1950s, as many women complained of irritation caused by traditional soaps, Neutrogena entered the market with an innovative solution. This gentle, amber-colored soap quickly became a flagship product, prized for its soothing properties and its gentleness on even the most sensitive skin. At a time when standard soap cost 10 cents, Manny didn’t hesitate to price Neutrogena at $1, thereby highlighting its superior quality. This bold move, coupled with a vision centered on consumer needs, laid the foundation for a one-of-a-kind brand.
Lloyd Cotsen, Manny’s son-in-law, took the reins of the company with an equally innovative approach. Rather than competing with major brands through expensive advertising, he decided to focus on building direct relationships with dermatologists. Convinced that these experts would recognize the quality and safety of Neutrogena products, he built a strategy around the now-iconic slogan: “Recommended by dermatologists.” This strategic partnership gave the brand unparalleled credibility, propelling its products to the status of must-have skincare solutions.
At Neutrogena, every product is the result of an uncompromising commitment to science and safety. We believe that healthy skin is the key to lasting beauty. That’s why our formulas are developed with clinically proven ingredients, dermatologically tested, and designed to meet the specific needs of each consumer.
Neutrogena relies on active ingredients recognized for their effectiveness. Among them:
Exclusion of controversial substances. Becauseyour skin’s safety is a priority, Neutrogena systematically excludes problematic ingredients such as phthalates, plastic microbeads, and preservatives that release formaldehyde. Our formulations comply with the strictest regulations while meeting consumers’ growing expectations for transparency.
A concrete commitment to the environment. Protectingthe planet is at the heart of our mission. Since 2013, Neutrogena has eliminated plastic microbeads from its products and developed the patented GAIA™ (Global Aquatic Ingredient Assessment) tool to evaluate the impact of ingredients on aquatic ecosystems. Today, we continue to improve our packaging so that it will be 100% recyclable, reusable, or compostable by 2025.
Innovation for consumers. EveryNeutrogena product is designed to address real, unmet needs. Whether it’s to moisturize, protect, or repair, our skincare products are the result of years of in-depth research. Unlike other brands, we never promise impossible results. Our products sometimes take longer to develop, but this ensures that they are safe, effective, and gentle on your skin.
Timeless products. Neutrogenadoesn’t follow fleeting trends. We create products that become classics, used and loved by multiple generations. This legacy of quality and trust allows us to remain a leading authority in the field of dermatological skincare.
Neutrogena offers a wide variety of skincare products tailored to every skin type and concern. Here’s an overview of our main product lines, designed to meet your specific needs:
Neutrogena is much more than a brand. It’s a commitment to your health and that of the planet. Every product is designed to deliver optimal effectiveness while minimizing its environmental impact. Our initiatives—such as improving packaging recyclability and reducing our carbon footprint—demonstrate our commitment to creating a more sustainable future.
We believe in responsible beauty, where science, transparency, and ethics go hand in hand. So whether you’re looking to moisturize, protect, or repair your skin, Neutrogena is here to support you with tailored, safe solutions that align with your values.
